{"id":95016,"date":"2025-05-08T22:00:00","date_gmt":"2025-05-08T14:00:00","guid":{"rendered":"https:\/\/www.sg-all-in-1.com\/?p=95016"},"modified":"2025-05-08T22:00:00","modified_gmt":"2025-05-08T14:00:00","slug":"commentary-why-are-consumer-and-fb-brands-selling-toys-and-why-are-we-buying-them","status":"publish","type":"post","link":"https:\/\/www.sg-all-in-1.com\/?p=95016","title":{"rendered":"Commentary: Why are consumer and F&amp;B brands selling toys \u2013 and why are we buying them?"},"content":{"rendered":"<p>Before you scramble for the next limited-edition brand plushie, writer Annie Tan advises you to ask yourself: Will you still want it in a year?<a href=\"https:\/\/www.channelnewsasia.com\/commentary\/fb-plushie-brands-collectibles-milo-pizza-hut-kfc-5116791\" target=\"_blank\" class=\"feedzy-rss-link-icon\">Read More<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Before you scramble for the next limited-edition brand plushie, writer Annie Tan advises you to ask yourself: Will you still want it in a year?Read More<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[6],"tags":[4],"class_list":["post-95016","post","type-post","status-publish","format-standard","hentry","category-sgnews","tag-cna"],"_links":{"self":[{"href":"https:\/\/www.sg-all-in-1.com\/index.php?rest_route=\/wp\/v2\/posts\/95016","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sg-all-in-1.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.sg-all-in-1.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sg-all-in-1.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=95016"}],"version-history":[{"count":0,"href":"https:\/\/www.sg-all-in-1.com\/index.php?rest_route=\/wp\/v2\/posts\/95016\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.sg-all-in-1.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=95016"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.sg-all-in-1.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=95016"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.sg-all-in-1.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=95016"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}